About Malieckal Auto Consultancy

After applying analytics to cleansed data, insurers will be able to personalize customer communications in a new way. Rather than sending out blanket statements, they’ll be able to input data about the customer’s unique financial situation, demographics and status to personalize messages and make them much more useful and engaging.If data is continually analyzed, insurance companies won’t just be able to customize messaging in the mail, they’ll be able to personalize web promotions, emails, phone calls and even social media messages. If an insurance rep and the carrier can get a holistic view of the customer, the chances of creating a more meaningful, positive experience helps to build a richer and deeper relationship going forward.

Posted By : ANOOD M LEYBU

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