Shriram City Union Finance offers personal loans to customer segments that do not have easy access to banks and similar institutions for speedy short or medium finance. Shriram City Union Finance provides personal loans to its existing and old customers, as well as customers of other Shriram Group entities.
Shriram City Union Finance s... tarted offering customized loans to the Small Enterprise segment in 2006, and since then, has continually focused on widening its customer base for this product. The small enterprises segment comprises of self-employed professionals, wholesale and retail dealers, merchants, builders, small and medium scale manufacturing concerns, catering services, tour operators, etc. Loans are customized to suit the requirements of the customers after having assessed and understood their business model.